Thursday 13 December 2012

US Trailer Analysis: Avatar






US Trailer Analysis: Avatar


  • Just by watching the film trailer for Avatar you can tell that it is a sci-fi movie because in the first few seconds of the trailer you see planets, robots and high-tech equiptment. This film is also a fantasy because of the giant blue creatures and the animals that they find on the new planet Pandora.
  • The trailer of this film also gives the audience an insight to the narrative/ what the film will be about.
  • The film has quite a few well known stars that link in with the genres for example Sigourney Weaver. Weaver is well known for starring in Aliens (1986), Alien (1979) and Alien 3 (1992). By starring in Avatar, Sigourney Weaver has brought her fanbase and previous fanbase's from previous films. This is also relevent to the other stars as well.
  • The release date for this film is on the 18th December which shows that the film is targeted towards a more mature/ older age group.  
  • During the trailer the production company 20th Century Fox is mentioned. This also attracts other fanbases because it is a well known company and has produced many action/ sci-fi/ fantasy films which shows that they know what they're doing.
  • In the trailer the director/ writer's name is mentioned which shows that he is a well known director. Also the trailer cuts back and forth to films that James Cameron directed; 'Terminator', 'Aliens', 'Terminator 2', 'True Lies' and the 'Titanic'. By showing these films that he had directed brings different fanbase's from previous films.
  • At the end of the trailer there is the release date again and a website. The website was shown so the audience can track the film and follow it throught the production.  

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